Work at Building Relationships Not Just Your Mailing List

pamnochlin
Dec 12, 2013
2 min read

By Pam Nochlin

Deborah Goldstein, of Goldie's Table Matters, points out the importance of building relationships when networking, not just building your mailing list.

networking tips

• You can learn something from anyone - everyone has something to share

• Wear your nametag on the right; it's an easier line of site when someone shakes your hand

• When approaching two people look at the direction their feet are pointing - if towards each other, they are fully engaged and best not to break in at that moment

• If you're uncomfortable approaching a group of people, look for others standing alone and introduce yourself; face them, use a firm handshake, make eye contact

• If you're at a company party and people bring spouses - talk to them

exchanging cards

• When you receive a card - look at it and acknowledge it

• When accepting a business card - ask if you can LinkIn with them and if you have a mailing list, if you can add them

• If you carry a large bag, put your wallet in a small clutch and check it so you’re not encumbered

• If you have pockets, use one for your cards and the other for those you collect

• If you don’t have pockets, carry a separate case to collect cards

• Follow up within 48 hours with a 'great to meet you' email, then in a few days send a personalized LinkedIn request

eating & drinking

• Eat before you go so you're not hungry when you arrive and can focus on the people, not food

• Be mindful of eating greasy foods when eating with your fingers

• For optimal sleep, stop drinking three hours before you plan on going to sleep